three classic European and American jeans culture

    LEVI'S

    To trace the origins and history of jeans, a representative figure must embankment, he is the father of the U.S. jeans-LEVI STRAUSS: U.S. LEVI'SSTRAUSS AND CO.'s Founder, the U.S. pioneer in the history of cowboy culture. Jeans factory
LEVI STRAUSS origin in Germany, rich in the United States in 1847 in San Francisco, was sold by the fan Bouvet Health. Later, I found that the local miners in great need of a tough texture, pants, and he originally made of brown canvas tent built a number of pants, sold to local miners. Then a great success, seeing the good results achieved, they quickly set up a LEVI'S STRAUSS AND CO., The main production of jeans, and LEVI'S started this myth.
LEVI'S success of the Kingdom, it is necessary to be considered from the beginning of LEVI'S 501, 501 when the birth of LEVI STRAUSS in 1873 with another group of people JACOB DAVIS production buckle their jeans on the button to "hit nails" registered patent. At that time, the 501 is a very fit after shrinking effect, is very much welcomed by the workers at that time. LEVI'S and it was felt early help to build a pair of jeans is a product of the American dream. Thirties jeans are playing the role of overalls, but there was a tendency tend to be casual, but still the main practical design. Sixties, LEVI'S Kingdom substantially expand their business in Europe, then swept across the whole of Europe and the business turnover and the ensuing fame soar.
Jeans and cultural development to the seventies is a global trend of the collective. Changes in style on the evolution of a breakthrough. From the traditional straight leg style, and change a wide angle pants, bell-bottoms to. Also by the bell-bottoms to the evolution of the eighties radish pants. Jeans appearance changes in the seventies and eighties can be said to extremes. LEVI'S this period, the evolution of the style has been to follow up on the trend. Starting late eighties, a pair of jeans from the previous paste fit about clothes, the evolution of taste in pursuit of the original jeans are cut straight, the wind together, LEVI'S 501 jeans also set off another trend, several nineties also affected by this trend . In addition to 501 to return outside again, LEVI'S modern family also has three branches, in different colors so the distinction between trademark small flag. "Red Flag" as opposed to over-tailor-made "In Search of the original" fashion-based (501 also are included); "Silver flag" marketing "of modern basic" style: in particular pay attention to high-quality and production process and the effect of washing; "orange flag "in addition to basic styles, but also the development of other fashionable style, is a series of material on the products was close to trend.
We enter a new decade, LEVI'S promotional methods, it is still innovative Diego. Product sales have further development. LEVI'S and the myth of 1847 has been from beyond a century and a half. And the United States is indeed a cowboy culture of a miracle, and believe that this myth will continue to go down.

   LEE  

   LEE is a classic American cowboy culture, one of the three. In the establishment of the United States the process of cowboy culture, LEE gone a long way. There are different stages of development, LEE will always be able to maintain a consistent mix of practical and fashionable gesture. Jeans from utility into fashion, during the process of evolution, LEE standing important position. Company founder HDLEE was originally a manufacturer of overalls, a major supplier in this century to give day-to-day work clothes in the United States, western farmers and workers. At that time, some of the classics are still popular, such as trousers harness workers "BIB'N'BRACE", as well as World War II to become the U.S. military in a long-sleeved uniform pants Baby workers "UNION ALL". Company's products to become the country's image, an innovation in 1910.
In 1975, LEE brand women's jeans come out, to be called "FIT FOR GIRLS" series of women's jeans attendant. LEE brand of men's jeans market successfully established for the women's cowboy series debut set a good foundation. Subsequently, LEE company also has created a brand suitable for all ages series, to establish a solid huge cowboy Kingdom. Today, LEE a long history of making it a major U.S. mainstream jeans. Its products in both the traditional and the avant-garde point of view, still retains a certain degree of standards and values, has become both a classic and stylish jeans, code-named.

      Miss sixty

      Miss sixty this sexy jeans from Italy popular brand, is not only a public favorite actress who brand is the minds of many young women dream of the perfect sexy pointer, referred to miss sixty, will immediately associate it with the hot female curves, long legs,high-quality jeans and another feast for the eyes of single-goods accessories.
Miss sixty Founded in 1991, mainly for its fashionable style female personality. Continued pursuit of innovation, change and the unique shape of women's self-style. Among them, a unique creative design jeans most consumers. Since 2001, starting in spring and summer, miss sixty also launched its own brand of shoes designed and manufactured products. 2003 miss sixty winter series katie grand in a well-known designers under the helm, not only has a warm and sexy color combination, while the continuation of the usual classic satire tactile art.

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